Steve Glick – CEO
Steve Glick is the founder and CEO of xClosure. Steve has been heavily involved in the direct response industry for over 15 years and has been the recipient of numerous awards including the Greensheet award for best self help infomercial. Prior to launching xClosure Steve was the CEO of Infinite Mind, where he was instrumental in launching the EyeQ campaign. EyeQ became a direct response phenomenon, selling nearly 1 million units and generating over $200 million in revenue.
Steve’s list of accomplishments include:
• Successfully launched 8 long form infomercials generating an average of 3 MER
• Drove $27.4 million in annual sales for a single product
• Escalated online lead generation revenue from $528,000 to $2.3 million in one year
• Reduced a products inbound return rate from 40% to 28%
• Rebounded a Radio Campaign from a 1.2 to a 4.5 MER
• Reduced an infomercial cost from $75 per call to $35 per call
• Maintained a campaign’s weekly online marketing ROI between 600-900%
• Launched and managed a web campaign producing $700,000 in weekly revenue
• Launched the Your Baby Can Read phenomenon
Tony Glick – Partner
Tony Glick is the co-founder of xClosure; he is responsible for ongoing decision-making, delegating, and the implementation of all sales and marketing strategies. Tony has exceptional marketing skills and has a profound understanding of the intricacies of the direct response industry. Tony is very adept at networking and he possesses well developed leadership qualities that have allowed him to assemble teams of salespeople who are committed and loyal to his direction. He has demonstrated unique training abilities and coached sales and marketing teams to reach very high levels of performance.
Tony began his career in sales. As a salesman he quickly gained a reputation as a hard worker and an intense competitor with a drive to be number one. As a result he found his way to the top in every organization he worked for. Tony is also a very talented speaker and motivator. He recently authored a self-help book to share his passion for life and business.
Tony’s list of accomplishments include:
• Awarded top salesmen for two years straight in an organization with 40 sales people
• Brought in clients that have generated nearly 200 million dollars in TV and Internet revenue
• Designed an incentive program for a sales organization resulting in a 150% increase in weekly sales
• Built an outbound sales organization of 60+ employees, which grossed over 8 million dollars per year
• Developed a new management structure that resulted in a 100% increase in company revenue over the first year
For questions regarding our company please contact Steve Glick at 801.560.4605